Hortibiz Daily News Editor Ece Polat talked with Blue Radix CEO and Co-Founder, Ronald Hoek, about the growth of the company and his vision on the use of AI in greenhouses. [MvR1] Ronald also explains why growers choose for autonomous growing and what the main differences are between data-driven and autonomous growing.
Microsoft wrote an article and made a video together with Blue Radix, about solving the increasing scarcity of skilled and experienced growers. Microsoft reached out 3 years ago to Blue Radix to develop a commercial version of an AI-driven solution for autonomous growing. This solidified the partnership and helped develop what would become the commercially available Crop Controller service. Read more on how Microsoft helps Blue Radix in enabling growers and greenhouse entrepreneurs to produce healthy and safe food for the growing world population.
In April, an American film crew of 8 flew to the Netherlands to record a video on behalf of Microsoft about Blue Radix. Microsoft is partner of Blue Radix and helps us to ensure a robust, secure and scalable IT-landscape for our worldwide customers. The video was launched on July 19th during the worldwide Microsoft Inspire event for their global partner network. Watch the video here.
Many companies have been hit hard by the soaring energy prices caused by the war in Ukraine and the energy transition. This requires continuous consideration of crop data, weather data and costs. Rudolf de Vetten describes in his blog how algorithms are able to make these trade-offs continuously and perform the right actions 24/7. This way growers can achieve optimal control of the climate much more precisely per department, resulting in significantly less energy waste.
Algorithms determine our daily lives increasingly: they guide your choice of music, interests, the job vacancies you see and what you order for dinner. It’s all very convenient, but is it desirable? In the blog of Rudolf de Vetten, Chief Product Officer, he explains the way in which Blue Radix uses the algorithms. That’s really different. We take the grower’s unique crop strategy as a starting point. That results in a solution that allows growers to determine the direction and what is important.