Blue Radix, market leader in Autonomous Growing, is further expanding its activities in France. With significant growth in French customers and increasing demand for automation, labor efficiency and energy conservation, the company is focusing more explicitly on the French market. The French-speaking Sales Manager Europe, Daria Noda, plays a central role in this.
Daria: “French growers are ambitious and pragmatic. They are seeking ever greater efficiency because cultivation based on intuition is no longer sufficient. Growers increasingly need to refine their cultivation strategies, with issues such as work-life balance also becoming more prevalent. Autonomous cultivation, driven by AI and data, offers growers the solutions to these challenges.”
Significantly lower energy consumption
Blue Radix offers AI solutions that automate daily decisions in the greenhouse, helping to address the shortage of experienced growers. With Crop Controller for Autonomous Climate and Irrigation Control, growers save up to 80% in manual climate computer work. This allows them to manage four times more hectares, realize higher yields, significantly lower energy and water consumption, and create more peace of mind and continuity in their business operations.
Daria explains: “You can compare Crop Controller to a car’s cruise control, but for climate and irrigation in the greenhouse. Instead of requiring constant manual adjustment, the system provides stable and predictive control of temperature, humidity, light and irrigation needs.
By intelligently anticipating the weather and automatically choosing the right set points, Crop Controller prevents spikes and fluctuations in energy and water consumption. Just like cruise control helps you drive more economically, Crop Controller helps you grow more efficiently, reducing gas, electricity, and water consumption, and requiring less labor. The result: a more stable climate, lower costs and a more sustainable crop.”
From reactive to proactive
Daria: “Autonomous horticulture is all about the shift from reactive action to proactive decision-making, enabled by AI and data-driven insights. Rather than spending the entire day adjusting climate and irrigation settings, growers can set their cultivation goals and the system will automatically take over, day and night, even when they are not there. It is like having a tireless assistant who always acts in the best interest of your crop.
Full automation of decisions
“What makes Crop Controller unique is that it completely automates the decisions that growers previously had to make hour after hour,” Daria says. “It provides optimal greenhouse conditions with consistency and less stress. The grower determines the growing strategy and remains in control while Crop Controller takes over repetitive, technical and analytical tasks that often lead to sleepless nights. It is not just about innovation; it is about building trust and helping growers regain control of their time. That is what makes this solution so powerful.”
More control
Autonomous control gives growers more control, insight and time to focus on long-term strategy, team management or simply take a break. It does not replace growers – it supports them. And growers don’t have to constantly check all the settings at all hours of the day or on weekends.
What are the benefits for French growers?
- Energy savings: smart control reduces consumption.
- Yield: higher yields and more stable quality.
- Labor efficiency: one grower can manage up to four times more hectares.
- Peace of mind and overview: less stress, more focus on strategy.
Climate Computers
Blue Radix is fully integrated with Ridder and Priva climate computers. These collaborations guarantee seamless integration of autonomous growing into the greenhouse ecosystem. Growers using these systems can therefore immediately notice the value.
Curious?
What is your message for growers who are curious but unsure about making the switch to autonomous growing? “Look around you. More and more growers are achieving better results and improving their skills thanks to Crop Controller. So let’s talk,” Daria said.
